Keeping Your Customers Buzzing Using Social Media

by Remi Badozi on July 2, 2013

Every business should use the Internet to find new customers. That can be done in a number of ways, including article marketing, SEO and other marketing methods. Social media is a new, yet effective tool for marketing. The guidelines in this article, combined with a healthy does of business savvy, can elevate any company’s online presence.

Every post you make on your blog should include a link at the top to share it on Facebook. This will allow your blog’s visitors to share this with people on their own friend’s list. This can really grow your blog’s visitor base, and some of your blog’s readers will inevitably become customers.

Social Media

Before getting involved in social media, make a plan. Decide on a layout, and whether you need outside help to manage the pages. Also consider if you have the time to do it. Give yourself a timeline as you would with any other campaign. If you don’t stray from your plan, you have a very good chance of making money with social media marketing.

In order to assist your site in becoming social media interactive, add comments and ratings. In addition, you should have the ability to be able to sort out items. When you add these things, your customers will be able to find content they are looking for, which will keep them around.

Social Media

Give your potential clients a way to subscribe to your social media presence. The majority of Internet users make good use of social media sites daily. It only makes sense to set up your website so that Twitter, LinkedIn and FaceBook users can connect with you easily and see all your comments.

Keep your attitude humble. Even if you have a great big company and lots of money, bragging about it will not make you e-friends. Remember that your followers and customers have all the control. Success is determined largely by your clients and they are the foundation that you need to value.

Put social media and RSS buttons in opportune places. It has to appear on the company blog, website, email signature and all communications that you make online. You might also link every social profile to each other and ask people to join you on multiple sites.

Always respond to questions and comments posted on social sites. Check these sites more than once a day to see what is happening on your page. You may also get emails any time you receive a notification if you wish. Keep in mind that anything you post becomes public knowledge.

When you tweet, include a tag. Tags allow your updates to show up in feeds of those who are subscribed to a certain group. Be smart with your tags and tag groups that are likely to be interested in your product or service.

Keep an eye on all of your competitors. Check them out on various social networks and evaluate their techniques. You might use this information as a model for your own social media approach, or you could develop a plan that addresses needs that your rivals have not met.

Before any content is posted on the site of your business, it should be approved by you or another person with clear authority in the matter. Sometimes things spread like wildfire in social media and mistakes you made can get around fast. The word will get out about your business, but you need to make sure that the word getting out is good.

Social Media

It takes a bit of time to get things started, but once you begin your social media marketing efforts things just naturally flow on their own. Social media has helped hundreds of companies, and it can help yours too. It just takes some commitment and some help from experienced people.

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