We discussed in my last post how important is for you to be in a position of authority in order for attraction marketing to work for you.
You can read the first part of this post by CLICKING HERE
Attraction marketing is not a new concept but it is a way of thinking in advertising and marketing in this industry that many of our leaders are unfortunately not really passing down to their team members.
Big organisations have been using this concept for years because they were the only ones who had big enough capital to do so. Now with the birth of the Internet anyone can do the same thing and attract their niche market of customers by producing information on the internet and using several unique tools.
As mentioned in the part 1 of this post, you do not need to know a whole lot before you start publishing contents, all you need is to know just a little more than your audience then you will be in a place of authority with values to offer. You have to give people a reason to follow you else they’ll follow someone else. By handing out valuable information to people, you will collect all the “orphaned” customers and distributors out there that are looking for help, rather than losing them to other people who are doing the same.
Once you’ve gotten started with attraction marketing strategy by producing content, you can systematically explode your “credibility ranking” (and therefore your income) by creating more content on a regular basis. Bear in mind that to stay ahead of your customers, you need to equip yourself by constantly learning and developing yourself. The more you learn the more content you will be able to produce.
Such learning is a continuous one as we live in a world that is constantly evolving and you therefore need to be able to swing along with the flow else you’ll be left behind. As an online marketer, it is even more beneficial if you are able to earn while you are also learning. This is the attraction marketing formula all the top earners in the industry are doing. They are earning as they develop themselves on a daily basis – just to ensure they are on top of their audience and therefore have values to share with them.
In a nutshell, you will need an attraction marketing system that is capable of not just helping you to manage your internet marketing ventures but also helps you to evolve. One of such system, that is the best out there and I personally use is My Lead System Pro (MLSP).
Read More about MyLeadSystemPro HERE
You can test drive MLSP HERE <<==
As you learn, you will have content to put out for your audience and having mastered content production, one important key that will help boost your attraction marketing strategy is that you have to be different from every marketer in the marketplace. The power of differentiation in the internet marketing industry cannot be over rated.
There are so many ways you can differentiate yourself from everyone else, for example you can choose to specialise in a niche or just by putting a different spin on your content, packaging your content in a different format than others or simply by targeting a different audience.
As you can see, information marketing allows you to sell your products and services on a mass scale using the internet while staying 100% compliant with your company’s guidelines — whereas the traditional “tiring and time wasting” style of selling/advertising that leads with a heavy pitch for your product does not really work anymore.
One of the main advantages of the internet for marketers is that it allows us to mass communicate with our customers and prospective customers. As people begin to trust you they will start subscribing to your list. In the good old days only big companies and business owners with huge capital were able to mass communicate. Thanks to technology, email auto-responders such as Aweber and GetResponse has made it possible for even marketers with limited capital to reach thousands of people with the same message.
Email auto-responder basically enables us to create MORE results with less work and less time… for once making a truly part time business a reality for the average person with a full schedule and a limited budget.
To therefore conclude, attraction marketing works when you are able to provide valuable content for your prospective customers to figure out how your product and/or service is going to benefit them. If you market online, you must use this concept, to grow your businesses and if you are a network marketer, use it and also help your team members to do the same.